The State of SEO across 7,361 websites
We publish daily summaries of the latest available audits in our index. Compare the distributions behind individual scores and see how results vary across categories.
What the data shows
- Technology leads at a median of 76, Technology trails at 76 — a gap of 0 points between the strongest and weakest category.
- On-page is the weakest discipline on the web at a median of 63, while Performance reaches 100.
- Half of all sites score between 57 and 85. Anything above that band is genuinely above average, not merely respectable.
How scores are distributed
Percentiles across the whole index. The median is what half of all sites beat.
How the median has moved
Daily summaries from 2026-09-14 to 2026-09-24 — 11 snapshots of the same index.
Which discipline the web fails at
Each bar spans the middle half of all sites; the dark line is the median.
Benchmarks by category
Sorted by median. Only categories with at least 20 measured sites are shown.
| Category | Median | Middle half | Sites |
|---|---|---|---|
| Technology | 76 |
|
30 |
Benchmarks by top-level domain
Median score per TLD, limited to those with at least 30 measured sites.
How this was measured
This snapshot aggregates the latest available scores for 7,361 websites. Individual audits may have been collected at different times.
The score combines four sub-scores — indexability, on-page, performance and trust — derived from recorded response status, canonical and robots directives, heading structure, metadata, load timings and transport security. Websites without a usable stored score are excluded rather than counted as zero.
Percentiles are computed over the measured population, not estimated. A category needs at least 20 measured sites before it is published; below that a median says more about the sample than about the category.