Resolve safety risk signals
CRITICAL
Impact 24
Effort L
Confiance 94%
Zone de focus Both
A: 24 | B: 24
Pourquoi c est important: Negative safety classification can severely reduce trust and traffic.
Correctif recommande: Scan and clean malware/phishing indicators, harden CMS/plugins, and request re-evaluation.
Increase homepage content depth
MEDIUM
Impact 6
Effort M
Confiance 79%
Zone de focus utexas.edu
A: 0 | B: 6
Pourquoi c est important: Thin content limits topical coverage and relevance context.
Correctif recommande: Expand helpful unique copy that answers key user questions and links to deeper pages.
Reduce to a single primary H1
MEDIUM
Impact 5
Effort S
Confiance 82%
Zone de focus utexas.edu
A: 0 | B: 5
Pourquoi c est important: Multiple H1 tags can blur content hierarchy.
Correctif recommande: Keep one main H1 and move secondary section titles to H2/H3.
Improve image ALT coverage
MEDIUM
Impact 5
Effort M
Confiance 84%
Zone de focus Both
A: 5 | B: 5
Pourquoi c est important: Missing ALT text reduces accessibility and image search context.
Correctif recommande: Add concise descriptive ALT text for informative images and empty ALT for decorative assets.
Add structured data
MEDIUM
Impact 5
Effort M
Confiance 80%
Zone de focus utexas.edu
A: 0 | B: 5
Pourquoi c est important: Structured data improves entity clarity and rich-result eligibility.
Correctif recommande: Implement relevant JSON-LD schema types (Organization, WebSite, Product, Article, etc.).